{"id":20559,"date":"2026-02-10T16:24:24","date_gmt":"2026-02-10T15:24:24","guid":{"rendered":"https:\/\/edgarvasquez.es\/blog\/uncategorised\/the-importance-of-color-in-led-trade-show-screens\/"},"modified":"2026-02-10T20:56:35","modified_gmt":"2026-02-10T19:56:35","slug":"led-screen-color-calibration-food","status":"publish","type":"post","link":"https:\/\/edgarvasquez.es\/en\/blog\/giant-led-screens\/led-screen-color-calibration-food\/","title":{"rendered":"The Importance of Color in LED Trade Show Screens"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"20559\" class=\"elementor elementor-20559 elementor-20516\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-51c27617 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"51c27617\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-37bef239\" data-id=\"37bef239\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-3618288a elementor-align-center elementor-widget elementor-widget-global elementor-global-3800 elementor-widget-breadcrumbs\" data-id=\"3618288a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"breadcrumbs.default\">\n\t\t\t\t\t<p id=\"breadcrumbs\"><span><span><a href=\"https:\/\/edgarvasquez.es\/en\/\">Audiovisual Services<\/a><\/span><\/span><\/p>\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-e13d03a elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"e13d03a\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-7328d3c2\" data-id=\"7328d3c2\" data-element_type=\"column\" data-e-type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t<div class=\"elementor-background-overlay\"><\/div>\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-6145a143 elementor-widget-mobile__width-inherit elementor-widget-tablet__width-inherit elementor-widget elementor-widget-heading\" data-id=\"6145a143\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-xl\">The Importance of Color in LED Trade Show Screens<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-19235862 elementor-align-left elementor-mobile-align-center elementor-widget-mobile__width-inherit elementor-widget-tablet__width-inherit elementor-widget__width-inherit elementor-widget elementor-widget-global elementor-global-3861 elementor-widget-post-info\" data-id=\"19235862\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"post-info.default\">\n\t\t\t\t\t\t\t<ul class=\"elementor-inline-items elementor-icon-list-items elementor-post-info\">\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item elementor-repeater-item-750cf68 elementor-inline-item\" itemprop=\"author\">\n\t\t\t\t\t\t<a href=\"https:\/\/edgarvasquez.es\/en\/blog\/author\/edgar\/\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-far-user-circle\" viewBox=\"0 0 496 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M248 104c-53 0-96 43-96 96s43 96 96 96 96-43 96-96-43-96-96-96zm0 144c-26.5 0-48-21.5-48-48s21.5-48 48-48 48 21.5 48 48-21.5 48-48 48zm0-240C111 8 0 119 0 256s111 248 248 248 248-111 248-248S385 8 248 8zm0 448c-49.7 0-95.1-18.3-130.1-48.4 14.9-23 40.4-38.6 69.6-39.5 20.8 6.4 40.6 9.6 60.5 9.6s39.7-3.1 60.5-9.6c29.2 1 54.7 16.5 69.6 39.5-35 30.1-80.4 48.4-130.1 48.4zm162.7-84.1c-24.4-31.4-62.1-51.9-105.1-51.9-10.2 0-26 9.6-57.6 9.6-31.5 0-47.4-9.6-57.6-9.6-42.9 0-80.6 20.5-105.1 51.9C61.9 339.2 48 299.2 48 256c0-110.3 89.7-200 200-200s200 89.7 200 200c0 43.2-13.9 83.2-37.3 115.9z\"><\/path><\/svg>\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text elementor-post-info__item elementor-post-info__item--type-author\">\n\t\t\t\t\t\t\t\t\t\tEdgar V\u00e1squez\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t<\/li>\n\t\t\t\t<li class=\"elementor-icon-list-item elementor-repeater-item-97c19c8 elementor-inline-item\">\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-calendar\" viewBox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M12 192h424c6.6 0 12 5.4 12 12v260c0 26.5-21.5 48-48 48H48c-26.5 0-48-21.5-48-48V204c0-6.6 5.4-12 12-12zm436-44v-36c0-26.5-21.5-48-48-48h-48V12c0-6.6-5.4-12-12-12h-40c-6.6 0-12 5.4-12 12v52H160V12c0-6.6-5.4-12-12-12h-40c-6.6 0-12 5.4-12 12v52H48C21.5 64 0 85.5 0 112v36c0 6.6 5.4 12 12 12h424c6.6 0 12-5.4 12-12z\"><\/path><\/svg>\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text elementor-post-info__item elementor-post-info__item--type-custom\">\n\t\t\t\t\t\t\t\t\t\t10\/02\/2026\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t<li class=\"elementor-icon-list-item elementor-repeater-item-01f0d9c elementor-inline-item\">\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-far-clock\" viewBox=\"0 0 512 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M256 8C119 8 8 119 8 256s111 248 248 248 248-111 248-248S393 8 256 8zm0 448c-110.5 0-200-89.5-200-200S145.5 56 256 56s200 89.5 200 200-89.5 200-200 200zm61.8-104.4l-84.9-61.7c-3.1-2.3-4.9-5.9-4.9-9.7V116c0-6.6 5.4-12 12-12h32c6.6 0 12 5.4 12 12v141.7l66.8 48.6c5.4 3.9 6.5 11.4 2.6 16.8L334.6 349c-3.9 5.3-11.4 6.5-16.8 2.6z\"><\/path><\/svg>\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text elementor-post-info__item elementor-post-info__item--type-custom\">\n\t\t\t\t\t\t\t\t\t\t9 Min reading\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-6a3e39be\" data-id=\"6a3e39be\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-42d2b587 elementor-widget-mobile__width-inherit elementor-widget-tablet__width-inherit elementor-widget elementor-widget-image\" data-id=\"42d2b587\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"800\" height=\"436\" src=\"https:\/\/edgarvasquez.es\/wp-content\/uploads\/2026\/02\/pantalla-led-stand-alimentaria-barcelona.webp\" class=\"attachment-large size-large wp-image-20544\" alt=\"Una pantalla LED bien calibrada es el centro de atenci\u00f3n en Alimentaria y hace que el producto destaque\" srcset=\"https:\/\/edgarvasquez.es\/wp-content\/uploads\/2026\/02\/pantalla-led-stand-alimentaria-barcelona.webp 800w, https:\/\/edgarvasquez.es\/wp-content\/uploads\/2026\/02\/pantalla-led-stand-alimentaria-barcelona-300x164.webp 300w, https:\/\/edgarvasquez.es\/wp-content\/uploads\/2026\/02\/pantalla-led-stand-alimentaria-barcelona-768x419.webp 768w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-5fec2c6 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"5fec2c6\" data-element_type=\"section\" data-e-type=\"section\" id=\"contenido-post\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-c46f1a9\" data-id=\"c46f1a9\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-103f0a82 elementor-widget elementor-widget-text-editor\" data-id=\"103f0a82\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p data-path-to-node=\"5\">Have you ever wondered why, when passing through the refrigerated aisle in the supermarket, meat has a specific illumination and vegetables another? The answer is purely biological: we eat through our eyes. <\/p><p data-path-to-node=\"6\">If the red of an entrecote looks slightly maroon or grayish, our brain triggers an ancient alarm signal: &#8220;danger, spoiled food&#8221;. At an international trade show like <b data-path-to-node=\"6\" data-index-in-node=\"183\">Alimentaria<\/b> in <b data-path-to-node=\"6\" data-index-in-node=\"198\">Barcelona<\/b>, where competition for the distributor&#8217;s attention is fierce, you can&#8217;t afford to have your star product look out of date on the giant screen of your stand. <\/p><p data-path-to-node=\"7\">At <b data-path-to-node=\"7\" data-index-in-node=\"3\"><a href=\"https:\/\/maps.app.goo.gl\/b1n6YzFj8bckVrp59\">Edgar Vasquez Audiovisual Services <\/a><\/b>we have detected that this is the number one mistake of first time exhibitors: investing thousands of euros in the design of the booth and the product, but renting a &#8220;standard&#8221; screen without professional calibration. The result is usually disastrous for the <b data-path-to-node=\"7\" data-index-in-node=\"295\">Corporate Image<\/b>. <\/p><p data-path-to-node=\"8\">In this article, we are going to explain why color loyalty is your best sales tool and how we manage it technically to make your brand shine.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c21daff elementor-toc--content-ellipsis elementor-toc--minimized-on-tablet elementor-widget elementor-widget-table-of-contents\" data-id=\"c21daff\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;headings_by_tags&quot;:[&quot;h2&quot;,&quot;h3&quot;],&quot;container&quot;:&quot;#contenido-post&quot;,&quot;exclude_headings_by_selector&quot;:[],&quot;marker_view&quot;:&quot;bullets&quot;,&quot;no_headings_message&quot;:&quot;No se ha encontrado ning\\u00fan encabezado en esta p\\u00e1gina.&quot;,&quot;icon&quot;:{&quot;value&quot;:&quot;fas fa-circle&quot;,&quot;library&quot;:&quot;fa-solid&quot;,&quot;rendered_tag&quot;:&quot;&lt;svg class=\\&quot;e-font-icon-svg e-fas-circle\\&quot; viewBox=\\&quot;0 0 512 512\\&quot; xmlns=\\&quot;http:\\\/\\\/www.w3.org\\\/2000\\\/svg\\&quot;&gt;&lt;path d=\\&quot;M256 8C119 8 8 119 8 256s111 248 248 248 248-111 248-248S393 8 256 8z\\&quot;&gt;&lt;\\\/path&gt;&lt;\\\/svg&gt;&quot;},&quot;minimize_box&quot;:&quot;yes&quot;,&quot;minimized_on&quot;:&quot;tablet&quot;,&quot;hierarchical_view&quot;:&quot;yes&quot;,&quot;min_height&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;min_height_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;min_height_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]}}\" data-widget_type=\"table-of-contents.default\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-toc__header\">\n\t\t\t\t\t\t<h4 class=\"elementor-toc__header-title\">\n\t\t\t\tTable of Contents\t\t\t<\/h4>\n\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-toc__toggle-button elementor-toc__toggle-button--expand\" role=\"button\" tabindex=\"0\" aria-controls=\"elementor-toc__c21daff\" aria-expanded=\"true\" aria-label=\"Open table of contents\"><svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-chevron-down\" viewBox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M207.029 381.476L12.686 187.132c-9.373-9.373-9.373-24.569 0-33.941l22.667-22.667c9.357-9.357 24.522-9.375 33.901-.04L224 284.505l154.745-154.021c9.379-9.335 24.544-9.317 33.901.04l22.667 22.667c9.373 9.373 9.373 24.569 0 33.941L240.971 381.476c-9.373 9.372-24.569 9.372-33.942 0z\"><\/path><\/svg><\/div>\n\t\t\t\t<div class=\"elementor-toc__toggle-button elementor-toc__toggle-button--collapse\" role=\"button\" tabindex=\"0\" aria-controls=\"elementor-toc__c21daff\" aria-expanded=\"true\" aria-label=\"Close table of contents\"><svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-chevron-up\" viewBox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M240.971 130.524l194.343 194.343c9.373 9.373 9.373 24.569 0 33.941l-22.667 22.667c-9.357 9.357-24.522 9.375-33.901.04L224 227.495 69.255 381.516c-9.379 9.335-24.544 9.317-33.901-.04l-22.667-22.667c-9.373-9.373-9.373-24.569 0-33.941L207.03 130.525c9.372-9.373 24.568-9.373 33.941-.001z\"><\/path><\/svg><\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<div id=\"elementor-toc__c21daff\" class=\"elementor-toc__body\">\n\t\t\t<div class=\"elementor-toc__spinner-container\">\n\t\t\t\t<svg class=\"elementor-toc__spinner eicon-animation-spin e-font-icon-svg e-eicon-loading\" aria-hidden=\"true\" viewBox=\"0 0 1000 1000\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M500 975V858C696 858 858 696 858 500S696 142 500 142 142 304 142 500H25C25 237 238 25 500 25S975 237 975 500 763 975 500 975Z\"><\/path><\/svg>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-582a415 elementor-widget elementor-widget-image\" data-id=\"582a415\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"800\" height=\"436\" src=\"https:\/\/edgarvasquez.es\/wp-content\/uploads\/2026\/02\/calibracion-color-pantalla-led-in-situ.webp\" class=\"attachment-large size-large wp-image-20532\" alt=\"Dos t\u00e9cnicos audiovisuales ajustando profesionalmente los colores de una pantalla LED usando un sensor, un port\u00e1til y un diagrama de cromaticidad durante el montaje en Fira.\" srcset=\"https:\/\/edgarvasquez.es\/wp-content\/uploads\/2026\/02\/calibracion-color-pantalla-led-in-situ.webp 800w, https:\/\/edgarvasquez.es\/wp-content\/uploads\/2026\/02\/calibracion-color-pantalla-led-in-situ-300x164.webp 300w, https:\/\/edgarvasquez.es\/wp-content\/uploads\/2026\/02\/calibracion-color-pantalla-led-in-situ-768x419.webp 768w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-45b2799 elementor-widget elementor-widget-heading\" data-id=\"45b2799\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-xl\">Neuromarketing: Color Sells (or Scares)<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-02295c4 elementor-widget elementor-widget-text-editor\" data-id=\"02295c4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p data-path-to-node=\"10\">When a Marketing Manager plans his presence at a trade show, he often focuses on the size of the screen. &#8220;The bigger the better,&#8221; we are told. However, in the food industry, size matters less than truthfulness.  <\/p><p data-path-to-node=\"11\">Imagine you have launched a new line of natural strawberry smoothies. The color of your actual product is a vibrant, appetizing pink. However, if you project the promotional video on a poorly configured LED screen (with a cold color temperature, typical of factory settings), that vibrant pink will transform into a purplish or bluish hue.  <\/p><p data-path-to-node=\"12\">The result? The attendee passing in front of your stand in <b data-path-to-node=\"12\" data-index-in-node=\"64\">Barcelona<\/b> will not think &#8220;how tasty&#8221;, but &#8220;that looks like a chemical&#8221;. <b data-path-to-node=\"12\" data-index-in-node=\"127\">Color calibration in an LED screen that shows food<\/b> is not a technical luxury; it is a marketing necessity. It is the difference between generating desire or generating distrust.   <\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6db6498 elementor-widget elementor-widget-heading\" data-id=\"6db6498\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-xl\">The \"Factory Settings\" Trap<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f1ce348 elementor-widget elementor-widget-text-editor\" data-id=\"f1ce348\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p data-path-to-node=\"14\">Most LED screens offered by low-cost vendors are configured for text highlighting and contrast in office environments. They have a very high color temperature (bluish whites) so that Excel reads well. <\/p><p data-path-to-node=\"15\">But the food is not an Excel. Food is organic. It requires warm color temperatures, controlled saturation and millimeter-tuned white balance. If you don&#8217;t have a specialist technician adjusting this on-site, you&#8217;re losing money.   <\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5e99444 elementor-widget elementor-widget-image\" data-id=\"5e99444\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"800\" height=\"436\" src=\"https:\/\/edgarvasquez.es\/wp-content\/uploads\/2026\/02\/comparativa-calidad-imagen-pantallas-led-feria.webp\" class=\"attachment-large size-large wp-image-20536\" alt=\"Comparativa visual en una feria entre un stand de lujo con pantalla LED de colores vibrantes (derecha) y un stand econ\u00f3mico con pantalla LED mostrando jam\u00f3n gris y apagado (izquierda).\" srcset=\"https:\/\/edgarvasquez.es\/wp-content\/uploads\/2026\/02\/comparativa-calidad-imagen-pantallas-led-feria.webp 800w, https:\/\/edgarvasquez.es\/wp-content\/uploads\/2026\/02\/comparativa-calidad-imagen-pantallas-led-feria-300x164.webp 300w, https:\/\/edgarvasquez.es\/wp-content\/uploads\/2026\/02\/comparativa-calidad-imagen-pantallas-led-feria-768x419.webp 768w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0566b78 elementor-widget elementor-widget-heading\" data-id=\"0566b78\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-xl\">A True Story at Fira Gran Via: The Case of the \"Grey Ham\".<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-fcd744d elementor-widget elementor-widget-text-editor\" data-id=\"fcd744d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p data-path-to-node=\"17\">Allow us to share an anecdote that illustrates this point perfectly. Two editions ago, during the assembly at <b data-path-to-node=\"17\" data-index-in-node=\"114\">Alimentaria<\/b>, we coincided in the aisle with a neighboring company selling premium acorn-fed Iberian ham. <\/p><p data-path-to-node=\"18\">They had contracted a service of <b data-path-to-node=\"18\" data-index-in-node=\"39\"><a class=\"ng-star-inserted\" href=\"https:\/\/edgarvasquez.es\/en\/audiovisual-equipment-rental\/led-screens-events-barcelona\/\" target=\"_blank\" rel=\"noopener\">modular led screen rental<\/a><\/b> from a &#8220;quick and cheap&#8221; company. The technicians arrived, hung the modules, switched on and were gone in 30 minutes. <\/p><p data-path-to-node=\"19\">We, at our client&#8217;s booth (a tropical fruit brand), were in the middle of the installation process. Our team spent almost two hours on colorimetry alone. <\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ec8f683 elementor-widget elementor-widget-heading\" data-id=\"ec8f683\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-xl\">The Planning Difference<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-53807ac elementor-widget elementor-widget-text-editor\" data-id=\"53807ac\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p data-path-to-node=\"21\">When they turned on their screen, the Iberian ham, which in reality has an intense red and shiny fat, looked brownish, dull and sad on the video. The fat looked like gray wax. It was visually unpleasant.  <\/p><p data-path-to-node=\"22\">In contrast, in our booth, the handles and pineapples looked almost three-dimensional. We had adjusted the gamma curve so that the yellows and oranges &#8220;popped&#8221; off the screen without saturating or &#8220;burning out.&#8221; <\/p><p data-path-to-node=\"23\">The Marketing Director of the ham company approached our technician, visibly concerned, and asked, <i data-path-to-node=\"23\" data-index-in-node=\"116\">&#8220;Why does your screen look like I can pick up fruit with my hand and mine looks like an old television?&#8221;<\/i><\/p><p data-path-to-node=\"24\">The answer was not in the brand of the screen (both were of similar quality), but in the <b data-path-to-node=\"24\" data-index-in-node=\"94\">comprehensive service<\/b> and time spent. We don&#8217;t just &#8220;hang screens&#8221;; we manage your brand image. That&#8217;s the difference between a logistics provider and an audiovisual partner.  <\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f5851c0 elementor-widget elementor-widget-image\" data-id=\"f5851c0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"436\" src=\"https:\/\/edgarvasquez.es\/wp-content\/uploads\/2026\/02\/control-tecnico-pantalla-led-panoramica.webp\" class=\"attachment-large size-large wp-image-20534\" alt=\"T\u00e9cnicos en un control de realizaci\u00f3n gestionando gr\u00e1ficas de temperatura de color y tasa de refresco en una pantalla LED panor\u00e1mica curva gigante en un stand.\" srcset=\"https:\/\/edgarvasquez.es\/wp-content\/uploads\/2026\/02\/control-tecnico-pantalla-led-panoramica.webp 800w, https:\/\/edgarvasquez.es\/wp-content\/uploads\/2026\/02\/control-tecnico-pantalla-led-panoramica-300x164.webp 300w, https:\/\/edgarvasquez.es\/wp-content\/uploads\/2026\/02\/control-tecnico-pantalla-led-panoramica-768x419.webp 768w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9183a1f elementor-widget elementor-widget-heading\" data-id=\"9183a1f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-xl\">Key Technical Issues for Food Products<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-701a6f1 elementor-widget elementor-widget-text-editor\" data-id=\"701a6f1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>In order for you to understand what we ask our technicians to do when we perform a <b data-path-to-node=\"26\" data-index-in-node=\"77\">color calibration on a LED screen<\/b>, here are the three fundamental pillars that we take care of in your event:<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3917a05 elementor-widget elementor-widget-heading\" data-id=\"3917a05\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-xl\">Color Temperature (Kelvin)<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2e9e50e elementor-widget elementor-widget-text-editor\" data-id=\"2e9e50e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p data-path-to-node=\"28\">As mentioned, the computer standard is cool (6500K &#8211; 9000K). For food, especially bakery, meats and ready meals, we need to lower that temperature towards warmer tones (3200K &#8211; 5000K) or look for a pure neutral white that does not tint the product. <\/p><p data-path-to-node=\"29\">A pure white ensures that the surrounding colors are true. If the white &#8220;veers&#8221; to blue, your entire product will look &#8220;frozen&#8221;. <\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-cb1c461 elementor-widget elementor-widget-heading\" data-id=\"cb1c461\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-xl\">2. Color Space and Saturation<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-afac37b elementor-widget elementor-widget-text-editor\" data-id=\"afac37b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p data-path-to-node=\"31\">There is a fine line between a &#8220;vivid&#8221; color and a &#8220;radioactive&#8221; color. In vegetables, for example, a green that is too saturated looks artificial and transgenic. We look for naturalness.  <\/p><p data-path-to-node=\"32\">Our professional video processors allow us to adjust the RGB (Red, Green, Blue) independently. We can boost the reds of a meat without the greens of the garnish fluorescing. This level of detail requires <b data-path-to-node=\"32\" data-index-in-node=\"249\">planning<\/b> and time during setup.  <\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7beebc7 elementor-widget elementor-widget-heading\" data-id=\"7beebc7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-xl\">3. Refresh Rate and Flicker<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-64e1910 elementor-widget elementor-widget-text-editor\" data-id=\"64e1910\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p data-path-to-node=\"31\">There is a fine line between a &#8220;vivid&#8221; color and a &#8220;radioactive&#8221; color. In vegetables, for example, a green that is too saturated looks artificial and transgenic. We look for naturalness.  <\/p><p data-path-to-node=\"34\">At a trade show, everyone is going to record you with their phone to upload to Instagram Stories or LinkedIn. If your screen has a low refresh rate, there will be ugly black streaks flashing on the visitor&#8217;s video. <\/p><p data-path-to-node=\"35\">This gives an image of neglect and obsolete technology. At <a href=\"https:\/\/edgarvasquez.es\/en\/\" target=\"_blank\" rel=\"noopener\"><b>Edgar Vasquez Audiovisual Services <\/b><\/a>we guarantee equipment with high refresh rates (High Refresh Rate) so that your content looks <b data-path-to-node=\"35\" data-index-in-node=\"193\">crisp<\/b> and smooth, both live and through the camera of an iPhone. <\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e82dbfb elementor-widget elementor-widget-image\" data-id=\"e82dbfb\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"436\" src=\"https:\/\/edgarvasquez.es\/wp-content\/uploads\/2026\/02\/pantalla-led-alto-brillo-contra-iluminacion-truss.webp\" class=\"attachment-large size-large wp-image-20542\" alt=\"Stand grande de 300m2 en feria con una pantalla LED muy brillante que se ve n\u00edtida a pesar de la potente iluminaci\u00f3n de un truss de focos colgado encima.\" srcset=\"https:\/\/edgarvasquez.es\/wp-content\/uploads\/2026\/02\/pantalla-led-alto-brillo-contra-iluminacion-truss.webp 800w, https:\/\/edgarvasquez.es\/wp-content\/uploads\/2026\/02\/pantalla-led-alto-brillo-contra-iluminacion-truss-300x164.webp 300w, https:\/\/edgarvasquez.es\/wp-content\/uploads\/2026\/02\/pantalla-led-alto-brillo-contra-iluminacion-truss-768x419.webp 768w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0373d20 elementor-widget elementor-widget-heading\" data-id=\"0373d20\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-xl\">The Ambient Lighting Challenge in Barcelona<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-68d3483 elementor-widget elementor-widget-text-editor\" data-id=\"68d3483\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p data-path-to-node=\"37\">Fira Gran Via has powerful general lighting, but each location within the pavilion is different. There are areas with natural light coming in through the skylights and darker areas. <\/p><p data-path-to-node=\"38\">A <b data-path-to-node=\"38\" data-index-in-node=\"4\">successful color calibration for an LED screens<\/b> cannot be brought &#8220;from home&#8221;. It must be done <b data-path-to-node=\"38\" data-index-in-node=\"105\">on site<\/b>. <\/p><ul data-path-to-node=\"39\"><li><p data-path-to-node=\"39,0,0\">If there is a lot of ambient light, we need to increase the brightness (Nits) to maintain the contrast, but correct the color so that it does not &#8220;wash out&#8221;.<\/p><\/li><li><p data-path-to-node=\"39,1,0\">If the booth is dark and you are looking for an intimate atmosphere, excessive brightness will disturb the eye and destroy the blacks in the image.<\/p><\/li><\/ul><p data-path-to-node=\"40\">Our technicians measure the ambient light of the enclosure before adjusting the screen. It is part of our <b data-path-to-node=\"40\" data-index-in-node=\"115\">safety<\/b> and quality protocol. We leave nothing to chance.  <\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ea95943 elementor-widget elementor-widget-image\" data-id=\"ea95943\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"436\" src=\"https:\/\/edgarvasquez.es\/wp-content\/uploads\/2026\/02\/preproduccion-tecnica-stand-pantalla-led.webp\" class=\"attachment-large size-large wp-image-20540\" alt=\"T\u00e9cnico audiovisual en oficina revisando un render 3D y planos t\u00e9cnicos de montaje para la integraci\u00f3n de una pantalla LED en un stand de Alimentaria.\" srcset=\"https:\/\/edgarvasquez.es\/wp-content\/uploads\/2026\/02\/preproduccion-tecnica-stand-pantalla-led.webp 800w, https:\/\/edgarvasquez.es\/wp-content\/uploads\/2026\/02\/preproduccion-tecnica-stand-pantalla-led-300x164.webp 300w, https:\/\/edgarvasquez.es\/wp-content\/uploads\/2026\/02\/preproduccion-tecnica-stand-pantalla-led-768x419.webp 768w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f7e6e4e elementor-widget elementor-widget-heading\" data-id=\"f7e6e4e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-xl\">Why Can't You Hire This \"For Tomorrow\"?<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b21976f elementor-widget elementor-widget-text-editor\" data-id=\"b21976f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p data-path-to-node=\"42\">We often receive last minute calls: <i data-path-to-node=\"42\" data-index-in-node=\"44\">&#8220;I need a screen for tomorrow in <a href=\"https:\/\/www.alimentaria.com\/\" target=\"_blank\"><b>Alimentaria<\/b><\/a>&#8220;<\/i>. Our response, as a matter of quality policy, is usually that we cannot accept orders without due notice (minimum 48-72 hours). <\/p>\n<p data-path-to-node=\"43\">The reason is simple: excellence cannot be improvised. To make your product look perfect, we need to: <\/p>\n<ol start=\"1\" data-path-to-node=\"44\">\n<li>\n<p data-path-to-node=\"44,0,0\"><b data-path-to-node=\"44,0,0\" data-index-in-node=\"0\">Receive your content:<\/b> Analyze the videos you are going to project: Are they dark? Do they have a lot of contrast?  <\/p>\n<\/li>\n<li>\n<p data-path-to-node=\"44,1,0\"><b data-path-to-node=\"44,1,0\" data-index-in-node=\"0\">Prepare the equipment:<\/b> Configure the appropriate video processors and scalers on our vessel.<\/p>\n<\/li>\n<li>\n<p data-path-to-node=\"44,2,0\"><b data-path-to-node=\"44,2,0\" data-index-in-node=\"0\">Plan the set-up:<\/b> Coordinate with your booth set-up team to ensure a clean, unobstructed and <b data-path-to-node=\"44,2,0\" data-index-in-node=\"126\">safe<\/b> installation.<\/p>\n<\/li>\n<li>\n<p data-path-to-node=\"44,3,0\"><b data-path-to-node=\"44,3,0\" data-index-in-node=\"0\">Calibration Time:<\/b> Set aside the necessary time at the fair for the imaging technician to work his magic.<\/p>\n<\/li>\n<\/ol>\n<p data-path-to-node=\"45\">Express&#8221; or &#8220;rush&#8221; service often means skipping steps. And in food, skipping the calibration step is to risk making your product look inedible. <\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6a2ec35 elementor-widget elementor-widget-image\" data-id=\"6a2ec35\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"436\" src=\"https:\/\/edgarvasquez.es\/wp-content\/uploads\/2026\/02\/stand-premium-alimentaria-pantalla-led-lujo.webp\" class=\"attachment-large size-large wp-image-20546\" alt=\"Stand de lujo de embutidos ib\u00e9ricos en Alimentaria con una pantalla LED gigante de alta definici\u00f3n mostrando producto apetitoso y comerciales atendiendo a clientes VIP.\" srcset=\"https:\/\/edgarvasquez.es\/wp-content\/uploads\/2026\/02\/stand-premium-alimentaria-pantalla-led-lujo.webp 800w, https:\/\/edgarvasquez.es\/wp-content\/uploads\/2026\/02\/stand-premium-alimentaria-pantalla-led-lujo-300x164.webp 300w, https:\/\/edgarvasquez.es\/wp-content\/uploads\/2026\/02\/stand-premium-alimentaria-pantalla-led-lujo-768x419.webp 768w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a01ad41 elementor-widget elementor-widget-heading\" data-id=\"a01ad41\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-xl\">The Profitability of a Good Image<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7641b5a elementor-widget elementor-widget-text-editor\" data-id=\"7641b5a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p data-path-to-node=\"47\">You may think that <b><a href=\"https:\/\/edgarvasquez.es\/en\/audiovisual-solutions\/event-production-barcelona\/\">hiring an audiovisual service <\/a><\/b>with a dedicated technician and professional calibration is an extra expense. We invite you to see it as an investment in conversion.<\/p>\n<p data-path-to-node=\"48\">How much does your stand cost? How much does the sales staff you have sent to <b data-path-to-node=\"48\" data-index-in-node=\"83\">Barcelona<\/b> cost? How much is each qualified lead that comes in to ask questions?  <\/p>\n<p data-path-to-node=\"49\">If the screen is the largest visual element of your space (the &#8220;eye-catcher&#8221;), and it shows a poor image, you are devaluing all the previous investment. A <b data-path-to-node=\"49\" data-index-in-node=\"162\">clear<\/b> image, with faithful and appealing colors, attracts attention, stops people in their tracks and facilitates the work of your salespeople. <\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-20e76e7 elementor-widget elementor-widget-image\" data-id=\"20e76e7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"436\" src=\"https:\/\/edgarvasquez.es\/wp-content\/uploads\/2026\/02\/logistica-montaje-pantalla-led-modular-fira.webp\" class=\"attachment-large size-large wp-image-20538\" alt=\"Equipo de t\u00e9cnicos descargando flight cases de un cami\u00f3n y ensamblando m\u00f3dulos de una pantalla LED en un stand en construcci\u00f3n en Fira Gran Via.\" srcset=\"https:\/\/edgarvasquez.es\/wp-content\/uploads\/2026\/02\/logistica-montaje-pantalla-led-modular-fira.webp 800w, https:\/\/edgarvasquez.es\/wp-content\/uploads\/2026\/02\/logistica-montaje-pantalla-led-modular-fira-300x164.webp 300w, https:\/\/edgarvasquez.es\/wp-content\/uploads\/2026\/02\/logistica-montaje-pantalla-led-modular-fira-768x419.webp 768w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e352be5 elementor-widget elementor-widget-heading\" data-id=\"e352be5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-xl\">How We Work with Calibration Step-by-Step<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-11ba603 elementor-widget elementor-widget-text-editor\" data-id=\"11ba603\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p data-path-to-node=\"51\">To give you complete <b data-path-to-node=\"51\" data-index-in-node=\"22\">peace of mind<\/b> about how we will manage your project, this is our standard workflow for clients in the food industry:<\/p><ol start=\"1\" data-path-to-node=\"52\"><li><p data-path-to-node=\"52,0,0\"><b data-path-to-node=\"52,0,0\" data-index-in-node=\"0\">Technical Kick-off:<\/b> We talked to you or your agency. What do you sell? Is it a fresh product, packaged, cooked?  <\/p><\/li><li><p data-path-to-node=\"52,1,0\"><b data-path-to-node=\"52,1,0\" data-index-in-node=\"0\">File Review:<\/b> You send us the graphic material. If we detect that the quality of the video is low, we will let you know <b data-path-to-node=\"52,1,0\" data-index-in-node=\"114\">in advance<\/b> so that you can correct it. <\/p><\/li><li><p data-path-to-node=\"52,2,0\"><b data-path-to-node=\"52,2,0\" data-index-in-node=\"0\">Strategic Installation:<\/b> We install the screen taking care of the integration with the decoration.<\/p><\/li><li><p data-path-to-node=\"52,3,0\"><b data-path-to-node=\"52,3,0\" data-index-in-node=\"0\">Colorimetric Adjustment:<\/b> With the actual content playing, we adjust color curves until the product on screen is identical to the actual product you have on the counter.<\/p><\/li><li><p data-path-to-node=\"52,4,0\"><b data-path-to-node=\"52,4,0\" data-index-in-node=\"0\">Validation:<\/b> You give the final go-ahead. We don&#8217;t leave until you say, <i data-path-to-node=\"52,4,0\" data-index-in-node=\"74\">&#8220;Yes, that&#8217;s exactly my brand color.&#8221;<\/i> <\/p><\/li><\/ol><p data-path-to-node=\"53\">This methodology allows us to ensure an <b data-path-to-node=\"53\" data-index-in-node=\"61\">impeccable<\/b> result and avoid last minute surprises.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-de28899 elementor-widget elementor-widget-image\" data-id=\"de28899\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"436\" src=\"https:\/\/edgarvasquez.es\/wp-content\/uploads\/2026\/02\/resultado-final-stand-lujo-cubo-led-volado.webp\" class=\"attachment-large size-large wp-image-20530\" alt=\"Impresionante stand de lujo finalizado en Alimentaria con una estructura cuadrada de pantallas LED voladas sobre el p\u00fablico y luces espectaculares.\" srcset=\"https:\/\/edgarvasquez.es\/wp-content\/uploads\/2026\/02\/resultado-final-stand-lujo-cubo-led-volado.webp 800w, https:\/\/edgarvasquez.es\/wp-content\/uploads\/2026\/02\/resultado-final-stand-lujo-cubo-led-volado-300x164.webp 300w, https:\/\/edgarvasquez.es\/wp-content\/uploads\/2026\/02\/resultado-final-stand-lujo-cubo-led-volado-768x419.webp 768w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-dab1ef7 elementor-widget elementor-widget-heading\" data-id=\"dab1ef7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-xl\">Conclusion: Your Brand Enters through the Eyes<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8dc4562 elementor-widget elementor-widget-text-editor\" data-id=\"8dc4562\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p data-path-to-node=\"55\">At an in-person event, perception is reality. Don&#8217;t let a technical misconfiguration ruin months of product development work. LED technology is fantastic, but it&#8217;s a tool that must be tamed by expert hands to serve your business objectives.  <\/p>\n<p data-path-to-node=\"56\"><b data-path-to-node=\"56\" data-index-in-node=\"3\">Color calibration for LED screens<\/b> is the best kept secret of the stands that are always full. It&#8217;s not magic, it&#8217;s technique and attention to detail. <\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e3b77ee elementor-widget elementor-widget-heading\" data-id=\"e3b77ee\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-xl\">Summary of benefits when contracting with us:<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4f6a291 elementor-widget elementor-widget-text-editor\" data-id=\"4f6a291\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<ul data-path-to-node=\"58\"><li><p data-path-to-node=\"58,0,0\"><b data-path-to-node=\"58,0,0\" data-index-in-node=\"0\">True Loyalty:<\/b> Your product will look as it is, fresh and appetizing.<\/p><\/li><li><p data-path-to-node=\"58,1,0\"><b data-path-to-node=\"58,1,0\" data-index-in-node=\"0\">Premium image:<\/b> No flickering, no dead pixels, no strange colors.<\/p><\/li><li><p data-path-to-node=\"58,2,0\"><b data-path-to-node=\"58,2,0\" data-index-in-node=\"0\">Integral Management:<\/b> Transportation, assembly, adjustment and disassembly included.<\/p><\/li><li><p data-path-to-node=\"58,3,0\"><b data-path-to-node=\"58,3,0\" data-index-in-node=\"0\">No Stress:<\/b> Qualified technicians who speak your language and the language of the fair.<\/p><\/li><li><p data-path-to-node=\"58,4,0\"><b data-path-to-node=\"58,4,0\" data-index-in-node=\"0\">Security:<\/b> Equipment checked and with backup systems.<\/p><\/li><li><p data-path-to-node=\"58,5,0\"><b data-path-to-node=\"58,5,0\" data-index-in-node=\"0\">Aesthetics:<\/b> Clean installation, concealed wiring and secure brackets.<\/p><\/li><li><p data-path-to-node=\"58,6,0\"><b data-path-to-node=\"58,6,0\" data-index-in-node=\"0\">Peace of mind:<\/b> You take care of the customers; we take care of the technology.<\/p><\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a024f6e elementor-widget elementor-widget-text-editor\" data-id=\"a024f6e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p><b data-path-to-node=\"59\" data-index-in-node=\"0\">Want your booth to stand out at the next trade show?<\/b> Don&#8217;t compromise with the color of your product. <b data-path-to-node=\"59\" data-index-in-node=\"98\"><a href=\"https:\/\/edgarvasquez.es\/en\/contact\/\">Request here your customized technical proposal<\/a><\/b> and let&#8217;s plan together the best visual configuration for your space.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-3d7a5bd1 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"3d7a5bd1\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-490ca8dc\" data-id=\"490ca8dc\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-6ace80e6 elementor-widget elementor-widget-heading\" data-id=\"6ace80e6\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-xl\">RELATED ARTICLES<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-22b47a7 elementor-posts__hover-none elementor-grid-tablet-3 elementor-grid-3 elementor-grid-mobile-1 elementor-posts--thumbnail-top elementor-widget elementor-widget-global elementor-global-5519 elementor-widget-posts\" data-id=\"22b47a7\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;cards_columns_tablet&quot;:&quot;3&quot;,&quot;cards_columns&quot;:&quot;3&quot;,&quot;cards_columns_mobile&quot;:&quot;1&quot;,&quot;cards_row_gap&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:35,&quot;sizes&quot;:[]},&quot;cards_row_gap_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;cards_row_gap_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]}}\" data-widget_type=\"posts.cards\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-posts-container elementor-posts elementor-posts--skin-cards elementor-grid\" role=\"list\">\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-21005 post type-post status-publish format-standard has-post-thumbnail hentry category-giant-led-screens\" role=\"listitem\">\n\t\t\t<div class=\"elementor-post__card\">\n\t\t\t\t<a class=\"elementor-post__thumbnail__link\" href=\"https:\/\/edgarvasquez.es\/en\/blog\/giant-led-screens\/led-wall-mounting-height-fira-gran-via\/\" tabindex=\"-1\" ><div class=\"elementor-post__thumbnail\"><img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"447\" src=\"https:\/\/edgarvasquez.es\/wp-content\/uploads\/2026\/02\/altura_montaje_pantallas_led_ferias_fira_barcelona.webp\" class=\"attachment-full size-full wp-image-20969\" alt=\"Altura de montaje de pantallas led en ferias para m\u00e1xima visibilidad en Fira Gran Via.\" srcset=\"https:\/\/edgarvasquez.es\/wp-content\/uploads\/2026\/02\/altura_montaje_pantallas_led_ferias_fira_barcelona.webp 800w, https:\/\/edgarvasquez.es\/wp-content\/uploads\/2026\/02\/altura_montaje_pantallas_led_ferias_fira_barcelona-300x168.webp 300w, https:\/\/edgarvasquez.es\/wp-content\/uploads\/2026\/02\/altura_montaje_pantallas_led_ferias_fira_barcelona-768x429.webp 768w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/><\/div><\/a>\n\t\t\t\t<div class=\"elementor-post__badge\">Big Video Led Wall Screens<\/div>\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/edgarvasquez.es\/en\/blog\/giant-led-screens\/led-wall-mounting-height-fira-gran-via\/\" >\n\t\t\t\tLED Wall Mounting Height at Trade Shows: Fira Guide\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<div class=\"elementor-post__excerpt\">\n\t\t\t<p>Find out how to calculate the mounting height of LED screens at trade shows to comply with the strict regulations of the fairs and ensure the success of your corporate message.<\/p>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-post__meta-data\">\n\t\t\t\t\t<span class=\"elementor-post-author\">\n\t\t\tEdgar V\u00e1squez\t\t<\/span>\n\t\t\t\t<span class=\"elementor-post-date\">\n\t\t\t28\/02\/2026\t\t<\/span>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/article>\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-20752 post type-post status-publish format-standard has-post-thumbnail hentry category-giant-led-screens\" role=\"listitem\">\n\t\t\t<div class=\"elementor-post__card\">\n\t\t\t\t<a class=\"elementor-post__thumbnail__link\" href=\"https:\/\/edgarvasquez.es\/en\/blog\/giant-led-screens\/white-balance-led-wall-screen-bridal-fashion-wedding\/\" tabindex=\"-1\" ><div class=\"elementor-post__thumbnail\"><img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"447\" src=\"https:\/\/edgarvasquez.es\/wp-content\/uploads\/2026\/02\/pantallas_led_eventos_moda_barcelona_bridal_week.webp\" class=\"attachment-full size-full wp-image-20734\" alt=\"Modelo en pasarela de la Barcelona Bridal Week con fondo de pantallas LED para eventos de moda calibradas en blanco puro\" srcset=\"https:\/\/edgarvasquez.es\/wp-content\/uploads\/2026\/02\/pantallas_led_eventos_moda_barcelona_bridal_week.webp 800w, https:\/\/edgarvasquez.es\/wp-content\/uploads\/2026\/02\/pantallas_led_eventos_moda_barcelona_bridal_week-300x168.webp 300w, https:\/\/edgarvasquez.es\/wp-content\/uploads\/2026\/02\/pantallas_led_eventos_moda_barcelona_bridal_week-768x429.webp 768w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/><\/div><\/a>\n\t\t\t\t<div class=\"elementor-post__badge\">Big Video Led Wall Screens<\/div>\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/edgarvasquez.es\/en\/blog\/giant-led-screens\/white-balance-led-wall-screen-bridal-fashion-wedding\/\" >\n\t\t\t\tLED Screens for Fashion Events: The White Challenge\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<div class=\"elementor-post__excerpt\">\n\t\t\t<p>Do your wedding dresses look &#8216;clinical blue&#8217; on screen? Find out how to prevent a bad technical setup from ruining the perception of your fashion collection. <\/p>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-post__meta-data\">\n\t\t\t\t\t<span class=\"elementor-post-author\">\n\t\t\tEdgar V\u00e1squez\t\t<\/span>\n\t\t\t\t<span class=\"elementor-post-date\">\n\t\t\t24\/02\/2026\t\t<\/span>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/article>\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-20708 post type-post status-publish format-standard has-post-thumbnail hentry category-giant-led-screens\" role=\"listitem\">\n\t\t\t<div class=\"elementor-post__card\">\n\t\t\t\t<a class=\"elementor-post__thumbnail__link\" href=\"https:\/\/edgarvasquez.es\/en\/blog\/giant-led-screens\/vertical-led-screens-bridal-fashion\/\" tabindex=\"-1\" ><div class=\"elementor-post__thumbnail\"><img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"447\" src=\"https:\/\/edgarvasquez.es\/wp-content\/uploads\/2026\/02\/pantallas_led_verticales_moda_desfile_barcelona.webp\" class=\"attachment-full size-full wp-image-20686\" alt=\"Modelo desfilando en una pasarela inmersiva con pantallas LED verticales para eventos de moda\" srcset=\"https:\/\/edgarvasquez.es\/wp-content\/uploads\/2026\/02\/pantallas_led_verticales_moda_desfile_barcelona.webp 800w, https:\/\/edgarvasquez.es\/wp-content\/uploads\/2026\/02\/pantallas_led_verticales_moda_desfile_barcelona-300x168.webp 300w, https:\/\/edgarvasquez.es\/wp-content\/uploads\/2026\/02\/pantallas_led_verticales_moda_desfile_barcelona-768x429.webp 768w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/><\/div><\/a>\n\t\t\t\t<div class=\"elementor-post__badge\">Big Video Led Wall Screens<\/div>\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/edgarvasquez.es\/en\/blog\/giant-led-screens\/vertical-led-screens-bridal-fashion\/\" >\n\t\t\t\tVertical LED Screens in Fashion: Beyond 16:9\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<div class=\"elementor-post__excerpt\">\n\t\t\t<p>Discover how vertical LED screens and light totems are breaking the 16:9 paradigm, multiplying ROI.<\/p>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-post__meta-data\">\n\t\t\t\t\t<span class=\"elementor-post-author\">\n\t\t\tEdgar V\u00e1squez\t\t<\/span>\n\t\t\t\t<span class=\"elementor-post-date\">\n\t\t\t22\/02\/2026\t\t<\/span>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/article>\n\t\t\t\t<\/div>\n\t\t\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-1a482c elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"1a482c\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-66c11700\" data-id=\"66c11700\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-70a79ffd elementor-widget elementor-widget-heading\" data-id=\"70a79ffd\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-xl\">Make this publication reach more people<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5d58269d elementor-share-buttons--shape-rounded elementor-share-buttons--view-icon-text elementor-share-buttons--skin-gradient elementor-grid-0 elementor-share-buttons--color-official elementor-widget elementor-widget-share-buttons\" data-id=\"5d58269d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"share-buttons.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-grid\" role=\"list\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-grid-item\" role=\"listitem\">\n\t\t\t\t\t\t<div class=\"elementor-share-btn elementor-share-btn_facebook\" role=\"button\" tabindex=\"0\" aria-label=\"Share on facebook\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-share-btn__icon\">\n\t\t\t\t\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fab-facebook\" viewBox=\"0 0 512 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M504 256C504 119 393 8 256 8S8 119 8 256c0 123.78 90.69 226.38 209.25 245V327.69h-63V256h63v-54.64c0-62.15 37-96.48 93.67-96.48 27.14 0 55.52 4.84 55.52 4.84v61h-31.28c-30.8 0-40.41 19.12-40.41 38.73V256h68.78l-11 71.69h-57.78V501C413.31 482.38 504 379.78 504 256z\"><\/path><\/svg>\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-share-btn__text\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-share-btn__title\">\n\t\t\t\t\t\t\t\t\t\tFacebook\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-grid-item\" role=\"listitem\">\n\t\t\t\t\t\t<div class=\"elementor-share-btn elementor-share-btn_twitter\" role=\"button\" tabindex=\"0\" aria-label=\"Share on twitter\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-share-btn__icon\">\n\t\t\t\t\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fab-twitter\" viewBox=\"0 0 512 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M459.37 151.716c.325 4.548.325 9.097.325 13.645 0 138.72-105.583 298.558-298.558 298.558-59.452 0-114.68-17.219-161.137-47.106 8.447.974 16.568 1.299 25.34 1.299 49.055 0 94.213-16.568 130.274-44.832-46.132-.975-84.792-31.188-98.112-72.772 6.498.974 12.995 1.624 19.818 1.624 9.421 0 18.843-1.3 27.614-3.573-48.081-9.747-84.143-51.98-84.143-102.985v-1.299c13.969 7.797 30.214 12.67 47.431 13.319-28.264-18.843-46.781-51.005-46.781-87.391 0-19.492 5.197-37.36 14.294-52.954 51.655 63.675 129.3 105.258 216.365 109.807-1.624-7.797-2.599-15.918-2.599-24.04 0-57.828 46.782-104.934 104.934-104.934 30.213 0 57.502 12.67 76.67 33.137 23.715-4.548 46.456-13.32 66.599-25.34-7.798 24.366-24.366 44.833-46.132 57.827 21.117-2.273 41.584-8.122 60.426-16.243-14.292 20.791-32.161 39.308-52.628 54.253z\"><\/path><\/svg>\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-share-btn__text\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-share-btn__title\">\n\t\t\t\t\t\t\t\t\t\tTwitter\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-grid-item\" role=\"listitem\">\n\t\t\t\t\t\t<div class=\"elementor-share-btn elementor-share-btn_linkedin\" role=\"button\" tabindex=\"0\" aria-label=\"Share on linkedin\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-share-btn__icon\">\n\t\t\t\t\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fab-linkedin\" viewBox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M416 32H31.9C14.3 32 0 46.5 0 64.3v383.4C0 465.5 14.3 480 31.9 480H416c17.6 0 32-14.5 32-32.3V64.3c0-17.8-14.4-32.3-32-32.3zM135.4 416H69V202.2h66.5V416zm-33.2-243c-21.3 0-38.5-17.3-38.5-38.5S80.9 96 102.2 96c21.2 0 38.5 17.3 38.5 38.5 0 21.3-17.2 38.5-38.5 38.5zm282.1 243h-66.4V312c0-24.8-.5-56.7-34.5-56.7-34.6 0-39.9 27-39.9 54.9V416h-66.4V202.2h63.7v29.2h.9c8.9-16.8 30.6-34.5 62.9-34.5 67.2 0 79.7 44.3 79.7 101.9V416z\"><\/path><\/svg>\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-share-btn__text\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-share-btn__title\">\n\t\t\t\t\t\t\t\t\t\tLinkedIn\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-grid-item\" role=\"listitem\">\n\t\t\t\t\t\t<div class=\"elementor-share-btn elementor-share-btn_whatsapp\" role=\"button\" tabindex=\"0\" aria-label=\"Share on whatsapp\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-share-btn__icon\">\n\t\t\t\t\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fab-whatsapp\" viewBox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M380.9 97.1C339 55.1 283.2 32 223.9 32c-122.4 0-222 99.6-222 222 0 39.1 10.2 77.3 29.6 111L0 480l117.7-30.9c32.4 17.7 68.9 27 106.1 27h.1c122.3 0 224.1-99.6 224.1-222 0-59.3-25.2-115-67.1-157zm-157 341.6c-33.2 0-65.7-8.9-94-25.7l-6.7-4-69.8 18.3L72 359.2l-4.4-7c-18.5-29.4-28.2-63.3-28.2-98.2 0-101.7 82.8-184.5 184.6-184.5 49.3 0 95.6 19.2 130.4 54.1 34.8 34.9 56.2 81.2 56.1 130.5 0 101.8-84.9 184.6-186.6 184.6zm101.2-138.2c-5.5-2.8-32.8-16.2-37.9-18-5.1-1.9-8.8-2.8-12.5 2.8-3.7 5.6-14.3 18-17.6 21.8-3.2 3.7-6.5 4.2-12 1.4-32.6-16.3-54-29.1-75.5-66-5.7-9.8 5.7-9.1 16.3-30.3 1.8-3.7.9-6.9-.5-9.7-1.4-2.8-12.5-30.1-17.1-41.2-4.5-10.8-9.1-9.3-12.5-9.5-3.2-.2-6.9-.2-10.6-.2-3.7 0-9.7 1.4-14.8 6.9-5.1 5.6-19.4 19-19.4 46.3 0 27.3 19.9 53.7 22.6 57.4 2.8 3.7 39.1 59.7 94.8 83.8 35.2 15.2 49 16.5 66.6 13.9 10.7-1.6 32.8-13.4 37.4-26.4 4.6-13 4.6-24.1 3.2-26.4-1.3-2.5-5-3.9-10.5-6.6z\"><\/path><\/svg>\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-share-btn__text\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-share-btn__title\">\n\t\t\t\t\t\t\t\t\t\tWhatsApp\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ca0f92a elementor-author-box--layout-image-left elementor-author-box--image-valign-middle elementor-author-box--align-left elementor-hidden-mobile elementor-author-box--avatar-yes elementor-author-box--name-yes elementor-author-box--biography-yes elementor-widget elementor-widget-global elementor-global-21003 elementor-global-4774 elementor-widget-author-box\" data-id=\"ca0f92a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"author-box.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-author-box\">\n\t\t\t\t\t\t\t<a href=\"https:\/\/edgarvasquez.es\/en\/blog\/author\/edgar\/\" class=\"elementor-author-box__avatar\">\n\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/edgarvasquez.es\/wp-content\/uploads\/2023\/07\/edgar-vasquez_avatar_1-300x300.jpg\" alt=\"Picture of Edgar V\u00e1squez\" loading=\"lazy\">\n\t\t\t\t<\/a>\n\t\t\t\n\t\t\t<div class=\"elementor-author-box__text\">\n\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/edgarvasquez.es\/en\/blog\/author\/edgar\/\">\n\t\t\t\t\t\t<span class=\"elementor-author-box__name\">\n\t\t\t\t\t\t\tEdgar V\u00e1squez\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-author-box__bio\">\n\t\t\t\t\t\tProductor T\u00e9cnico y Director Audiovisual con m\u00e1s de 10 a\u00f1os de trayectoria especializada en la gesti\u00f3n integral de eventos de alta gama y montajes tecnol\u00f3gicos complejos. Consolidado como un referente en la transformaci\u00f3n de necesidades creativas en soluciones t\u00e9cnicas fiables para entornos de alta presi\u00f3n.\t\t\t\t\t<\/div>\n\t\t\t\t\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e14104e elementor-author-box--layout-image-above elementor-author-box--align-center elementor-hidden-desktop elementor-hidden-tablet elementor-author-box--avatar-yes elementor-author-box--name-yes elementor-author-box--biography-yes elementor-widget elementor-widget-global elementor-global-4777 elementor-widget-author-box\" data-id=\"e14104e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"author-box.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-author-box\">\n\t\t\t\t\t\t\t<a href=\"https:\/\/edgarvasquez.es\/en\/blog\/author\/edgar\/\" class=\"elementor-author-box__avatar\">\n\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/edgarvasquez.es\/wp-content\/uploads\/2023\/07\/edgar-vasquez_avatar_1-300x300.jpg\" alt=\"Picture of Edgar V\u00e1squez\" loading=\"lazy\">\n\t\t\t\t<\/a>\n\t\t\t\n\t\t\t<div class=\"elementor-author-box__text\">\n\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/edgarvasquez.es\/en\/blog\/author\/edgar\/\">\n\t\t\t\t\t\t<span class=\"elementor-author-box__name\">\n\t\t\t\t\t\t\tEdgar V\u00e1squez\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-author-box__bio\">\n\t\t\t\t\t\tProductor T\u00e9cnico y Director Audiovisual con m\u00e1s de 10 a\u00f1os de trayectoria especializada en la gesti\u00f3n integral de eventos de alta gama y montajes tecnol\u00f3gicos complejos. Consolidado como un referente en la transformaci\u00f3n de necesidades creativas en soluciones t\u00e9cnicas fiables para entornos de alta presi\u00f3n.\t\t\t\t\t<\/div>\n\t\t\t\t\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-1fa14284 elementor-hidden-mobile\" data-id=\"1fa14284\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-235e166 elementor-hidden-mobile elementor-widget elementor-widget-global elementor-global-4695 elementor-widget-shortcode\" data-id=\"235e166\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\">\t\t<div data-elementor-type=\"section\" data-elementor-id=\"4684\" class=\"elementor elementor-4684\" data-elementor-post-type=\"elementor_library\">\n\t\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-7554b272 elementor-hidden-mobile elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"7554b272\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-inner-column elementor-element elementor-element-3428617b\" data-id=\"3428617b\" data-element_type=\"column\" data-e-type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-7db7aa53 elementor-widget elementor-widget-heading\" data-id=\"7db7aa53\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-xl\">Newsletter<\/p>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-52995cf0 elementor-widget elementor-widget-text-editor\" data-id=\"52995cf0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>\u00a1Suscr\u00edbete ahora y mantente al d\u00eda con nuestras \u00faltimas noticias y ofertas exclusivas en nuestro bolet\u00edn informativo!<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-66e94504 elementor-button-align-center elementor-widget elementor-widget-form\" data-id=\"66e94504\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;step_next_label&quot;:&quot;Siguiente&quot;,&quot;step_previous_label&quot;:&quot;Anterior&quot;,&quot;button_width&quot;:&quot;100&quot;,&quot;step_type&quot;:&quot;number_text&quot;,&quot;step_icon_shape&quot;:&quot;circle&quot;}\" data-widget_type=\"form.default\">\n\t\t\t\t\t\t\t<form class=\"elementor-form\" method=\"post\" name=\"Newsletter\" aria-label=\"Newsletter\" novalidate=\"\">\n\t\t\t<input type=\"hidden\" name=\"post_id\" value=\"4684\"\/>\n\t\t\t<input type=\"hidden\" name=\"form_id\" value=\"66e94504\"\/>\n\t\t\t<input type=\"hidden\" name=\"referer_title\" value=\"Edgar V\u00e1squez\" \/>\n\n\t\t\t\n\t\t\t<div class=\"elementor-form-fields-wrapper elementor-labels-above\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-field-type-email elementor-field-group elementor-column elementor-field-group-name elementor-col-100 elementor-field-required\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<input size=\"1\" type=\"email\" name=\"form_fields[name]\" id=\"form-field-name\" class=\"elementor-field elementor-size-sm  elementor-field-textual\" placeholder=\"Tu email\" required=\"required\">\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<div class=\"elementor-field-type-recaptcha_v3 elementor-field-group elementor-column elementor-field-group-field_ba052cf elementor-col-100 recaptcha_v3-bottomright\">\n\t\t\t\t\t<div class=\"elementor-field\" id=\"form-field-field_ba052cf\"><div class=\"elementor-g-recaptcha\" data-sitekey=\"6LfDoVglAAAAAA2LBGEw9fKSM4X5UGBtkdFSGNuE\" data-type=\"v3\" data-action=\"Form\" data-badge=\"bottomright\" data-size=\"invisible\"><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<div class=\"elementor-field-group elementor-column elementor-field-type-submit elementor-col-100 e-form__buttons\">\n\t\t\t\t\t<button class=\"elementor-button elementor-size-md\" type=\"submit\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Suscribirme<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/button>\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t<\/form>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-3be6efc7 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"3be6efc7\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-3cebbbf3\" data-id=\"3cebbbf3\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-3411162a elementor-widget elementor-widget-heading\" data-id=\"3411162a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-xl\">OTHER FEATURED ARTICLES<\/h2>\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-2a97a2d3 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"2a97a2d3\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-771ae77\" data-id=\"771ae77\" data-element_type=\"column\" 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At Alimentaria, color sells. Find out why a bad screen calibration can ruin your trade show investment.  <\/p>\n","protected":false},"author":2,"featured_media":20544,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"elementor_header_footer","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[61],"tags":[],"class_list":["post-20559","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-giant-led-screens"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.3 (Yoast SEO v27.4) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>LED screens at Alimentaria: Let Your Food Exceed Expectations<\/title>\n<meta name=\"description\" content=\"In food, color sells. Your product deserves to look fresh. 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